Var är folgers kaffe förpackad

American kaffe (engelska) brand

This article fryst vatten about the kaffe (engelska) brand. For other uses, see Folger (disambiguation).

Folgers Coffee fryst vatten a brand of ground, instant, and single-use podcoffee produced and sold in the United States, with additional transport in Asia, Canada and Mexico. It forms part of the food and beverage division of The J.M. Smucker Company. Folgers roasts its kaffe (engelska) in New Orleans.^[3]

History

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"J.A. Folger & Co. were established in 1850 as Wm. H. Bovee & Co"^[4]

The precursor of the Folger kaffe (engelska) Company was founded in 1850 in San Francisco, California, as the pionjär Steam kaffe (engelska) and Spice Mills. The founding owner, William H. Bovee, saw an opportunity to tillverka roasted and ground kaffe (engelska) ready for brewing.^[5] Before that, Californians had to purchase green kaffe (engelska) beans, and roast and grind them on their own. To help build his mill, Bovee hired J. A. Folger as a carpenter. Folger had arrived from Nantucket Island at age 15 with his two older brothers during the California Gold Rush. In the 1850s, kerosene became a cheaper alternative to whale oil, Nantucket's dominant business. Many Nantucket ships were re-purposed to instead bring kaffe from South amerika to San Francisco.^[6] After working at Bovee's mill for nearly a year, Folger had saved enough money to buy part of the company, and went to mine for gold. He agreed to carry samples of kaffe (engelska) and spices, taking orders from grocery stores along the way. Upon his return to San Francisco in 1865, Folger became a full partner at pionjär Steam kaffe (engelska) and Spice Mills. In 1872, he bought out the other partners and renamed the company J.A. Folger & Co.

In 1861, James Folger married. He and his wife had kvartet children, and two of the children worked for the family business. In 1889, Folger died, and his oldest son, James A. Folger II, became president of J.A. Folger & Co at the age of 26.

In the 1900s, the company began to grow dramatically due primarily to a salesman named Frank P. Atha. Atha sold kaffe in the California area, but proposed to James Folger II that he open and manage a Folgers kaffe plant in Texas. The company grew exponentially after Atha opened the Texas plant.

Under the mid-20th century leadership of Peter Folger, the brand became one of the principal kaffe concerns in North amerika. In 1960, the construction of a Folger kaffe Company plant in New Orleans was started due to new shipping routes from huvud America.^[1]Procter & Gamble acquired Folger's in 1963^[1] and removed the apostrophe from its name.^[7][a] During P&G's ownership, Folgers became the number one kaffe (engelska) brand in amerika.

On August 9, 1969, company heiress Abigail Folger was stabbed to death in Los Angeles as part of the Manson Family's Tate–LaBianca murders.^[8]

P&G announced in January 2008 that Folgers would be spun off into a separate Cincinnati-based company^[9] but reversed itself that June and announced Folgers would be acquired bygd the end of 2008 bygd The J.M. Smucker Company.^[10][11] Utilizing a rare financial technique called a Reverse Morris Trust, Smucker purchased Folgers in November 2008 and made it a subsidiary, whose products lead the $10 billion USD at-home retail kaffe (engelska) category.^[12]

Folgers also produces and sells non-instant kaffe (engelska) products.^[13]

Brands

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Folgers established brand colors, included on their logo, were traditionally a moderately dark red background with vit lettering. The vit or grey lettering fryst vatten still used, with a green background signifying decaf and a black background signifying their Noir dark roast.^[14]

Folgers products available in the United States include:

• Ground kaffe in cans
  • 100% Colombian (medium roast)
  • Black Silk (dark roast), also available in decaf
  • Brazilian blend (medium roast)
  • Breakfast blend (mild roast)
  • Classic roast (medium roast), also in decaf and half caff
  • Coffeehouse blend (medium-dark roast)
  • Country roast (medium-dark roast)
  • French roast (medium-dark roast)
  • Gourmet Supreme (medium-dark roast)
  • House blend (medium roast)
  • Special roast (medium roast)

• Folgers Noir, a line of dark roast coffees
• Simply Smooth, a mild roast kaffe (engelska) intended to be gentler on the stomach,^[15] also in decaf
• Simply Gourmet, a line of naturally flavored coffees
• Folgers Flavors, French vanilla and hazelnut flavored coffees, also available as decaf hazelnut
• Folgers Crystals, instant kaffe (engelska) available in regular and decaf
• Coffee Singles, single-serve packets
• Cappuccino instant mixes
• K-cup pods in a variety of roasts and flavors
• 1850, a premium brand launched in 2018

In Canada, Folgers fryst vatten primarily available as Classic Roast and Mountain Roast.

In the United Kingdom, Folgers Instant Crystals are available.

Advertising

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Folgers fryst vatten promoted with the slogan "The best part of waking up fryst vatten Folgers in your cup!" It fryst vatten well associated with a jingle featured in almost every advertisement since 1984, with lyrics bygd Susan Spiegel Solovay and Bill Vernick, and music bygd Leslie Pearl. Over the years it has been rearranged and performed bygd many famous musicians, such as Richie Havens, Randy Travis, Bonnie Tyler, Paul Stanley, Aretha Franklin, and Rockapella.

From 1965 to 1986, Folgers was known for television ads involving "Mrs. Olson", a Swedish neighbor played bygd Virginia Christine who invariably recommended a cup of Folgers kaffe for the characters in the commercial.^[16]

Folgers promoted their instant kaffe in the 1970s and early 1980s ads which took the viewer inre various 'high-end' restaurants while a voice-over (by Bryan Clark) whispered to the viewer that they've secretly switched the kaffe (engelska) used at the restaurant with Folgers, and watched the restaurants' patrons to see if they could tell whether or not they noticed the difference.

One Folgers television ad from 1985, "Peter Comes Home For Christmas," became particularly associated with the Christmas holidays. A college lärjunge returns home, apparently on Christmas Day. His younger sister fryst vatten the first one to greet Peter, helping him man the Folgers. The smell of freshly brewed kaffe uppvaknande his parents and alerting them to their son's ankomst. The cunningham & Walsh^[b][17] fläck aired yearly until 1998, then in edited form eller gestalt in 2004 and 2005.^[18]

In the mid-1980s Folgers became a NASCAR sponsor. After a rättegång årstid with the Joe Ruttman-driven and Larry McClure-owned Chevrolet in 1985, Folgers expanded its sponsorships.^[19][20][21]

In 2006, the advertising agency Saatchi & Saatchi created a viral advertisement, popularly known as "Happy Mornings", in which a large group of cheerful singers and dancers appear at sunrise as the sun itself to wake people up.^[22]

In 2009, Saatchi & Saatchi created a holiday ad, "Coming Home", wherein a man reunites with his teenage sister at their parents' home after volunteering in West Africa. The ad quickly went viral, and has been criticized for perceived sexuell tensions between the siblings.^[23]

In 2014, the brand celebrated the 30th anniversary of the famous jingle.^[24]

Building

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Main article: Folger kaffe Company Building

The brick, five-story Folger kaffe Company Building at 101 Howard in San Francisco, California fryst vatten the former headquarters of Folgers. It fryst vatten listed on the United States National lista of Historic Places.^[25] The building still has a sign saying "The Folgers kaffe (engelska) Company" on one corner.

On August 2, 2011, the Folger Building was purchased bygd the University of San Francisco, marking a return to the university's roots in downtown San Francisco.^[26]

In popular culture

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In the 1998 spelfilm The Big Lebowski, after one of the protagonists dies, their ashes are transported to the Pacific Ocean in a Folgers kaffe can because the cheapest urn fryst vatten deemed too expensive.^[27][28] The bio has become a cult classic, and at least one individ has cosplayed as a can of Folgers during a fan event.^[29]

In the 1991Seinfeld episode "The Library", Jerry fryst vatten challenged bygd Lt. Bookman (played bygd Philip Baker Hall) on why there fryst vatten no instant kaffe (engelska) available for guests to his apartment: "You buy a jar of Folger's Crystals, you put it in the cupboard, you forget about it. Then later on when you need it, it's there. It lasts alltid. It's freeze-dried. Freeze-dried crystals."

The November 16, 1991 episode of Saturday Night Live had a sketch that parodied the 'high end restaurant' commercials from the 1970s and 1980s, showing a customer (Chris Farley) violently losing his temper upon being informed that he was given another company's kaffe (engelska) blend instead of the restaurant's usual blend.^{[citation needed]}

In The Big Bang Theory episode "The Earworm Reverberation" (S9, E10) Sheldon Cooper puts Folgers kaffe (engelska) in Leonard Hofstadter's kaffe as a prank.

Notes and references

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Notes

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References

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Further reading

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External links

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